Strategy & Planning

Planning didn’t fail. Prediction did. - The five-year plan didn’t die because leaders stopped caring about the future. It died because they got more honest about how little of that future they can reliably predict. For decades, the five-year plan signaled seriousness. It implied discipline, foresight, and control. If you could map revenue, costs, and growth five years out, you were seen as strategic. But in practice, most five-year plans were less like plans and more like nar

Growth during times of economic instability requires different commercialization approaches, and sometimes the exact opposite. - For decades, growth was synonymous with addition: more products, more sellers, more campaigns, more geographies. But today’s saturated, complex environment demands a new playbook focused not on sheer scale, but on clarity and selective investment. As Harvard’s Leidy Klotz, author of Subtract, puts it, “We default to addition, but subtraction often b